ROKU vs NFLX: which stock is the better buy?
Roku Inc and Netflix Inc, graded by the same fixed-weight model from live fundamentals — composite score, 12-month forecast, valuation, growth and margins, side by side. As of September 14, 2026.
On today’s numbers, Netflix Inc grades higher — 61/100 vs 59/100. Tap either card for the full factor breakdown.
Metric by metric
| Metric | ROKU | NFLX |
|---|---|---|
| TradersQuant Score | 59/100 | 61/100 ✓ |
| Price | $154.93 | $77.40 |
| 12-mo base forecast | $209.12 | $78.57 |
| Implied upside | +35.0% ✓ | +1.5% |
| Bull / bear range | $279.25 / $161.06 | $105.42 / $61.20 |
| P/E | 64.8 | 23.6 ✓ |
| Forward P/E | 46.7 | 19.7 ✓ |
| Revenue growth (YoY) | +18.5% ✓ | +16.0% |
| Gross margin | 45.5% | 49.1% ✓ |
| Market cap | $23.0B | $322.3B |
| Sector | Media | Media |
✓ marks the stronger reading per metric (lower is better for P/E). Figures refresh continuously; research, not financial advice.
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ROKU vs NFLX — FAQ (2026)
Is ROKU or NFLX the better buy right now?
On the live TradersQuant composite score, Netflix Inc (NFLX) currently grades higher at 61/100 versus 59/100 for ROKU. The score weighs valuation, growth, earnings quality, momentum, the macro regime, sentiment and balance-sheet risk — open each stock's page for the full breakdown. Research, not financial advice.
Which has more 12-month upside, ROKU or NFLX?
TradersQuant's 12-month base-case forecast currently implies +35.0% for ROKU and +1.5% for NFLX. Both forecasts are three-scenario models (bull/base/bear) refreshed continuously and graded on our public track record.
How is this ROKU vs NFLX comparison calculated?
Both stocks are scored by the same fixed-weight model — 20% valuation, 20% growth, 15% earnings quality, 15% momentum, 10% macro regime fit, 10% analyst sentiment, 10% balance-sheet risk — from live fundamentals and prices. No hand-picking: the same arithmetic runs on every stock we cover, and our systematic calls are graded in public against the S&P 500.